How to Increase Appointment Show Rates

Learn proven ways to boost your appointment show rates and turn more leads into sales opportunities.

Stan Sher

8/17/20251 min read

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Every lead counts — but if appointments don’t show, opportunities are lost. Here’s how to make more customers walk through your door:

Set Clear Expectations – Confirm date, time, and purpose. Let them know what to expect and who to meet.

Send Personal Reminders – Use text or email reminders. Add directions or quick value messages.

Confirm Before the Visit – A short call the day before shows professionalism and care.

Build Value – Remind customers why their visit matters. Mention trade appraisals, test drives, or limited offers.

Follow Up Fast – If someone misses an appointment, reach out right away. Many will reschedule when you show genuine care.

People show up when they see value and feel respected.

👉 Train your BDC team to improve show rates with Dealer eTraining.